Philadelphia’s first casino wants to open a sportsbook.
Online and in-person betting
Presumably, SugarHouse parent company Rush Street Gaming is asking the Pennsylvania Gaming Control Board (PGCB) for permission to run a sportsbook on the property and a statewide mobile sports betting app.
After all, it launched a mobile sports betting app fully integrated with its online casino product in New Jersey last month. The NJ sportsbook product is powered by subsidiary Rush Street Interactive with technology provided by online sports betting tech firm Kambi. If approved, SugarHouse will likely launch a similarly designed mobile sports betting product in PA.
SugarHouse is the first standalone PA casino not connected to a horse racing facility to apply for a sports betting license In PA.
The other PA casino license holder to apply for sports betting licenses so far are:
- Parx Casino in Bensalem
- Hollywood Casino at Penn National Race Course in Grantville
- Harrah’s Philadelphia Casino & Racetrack in Chester
Seeking sports betting approval
The Board will deal with the Parx and Hollywood applications at its next meeting Oct. 3. Parx is also looking to open a sportsbook at owner Greenwood Gaming & Entertainment‘s South Philadelphia Turf Club off-track betting parlor.
Applicants must apply for a sports betting license 90 days ahead of launch. That would mean a SugarHouse sportsbook could not start taking bets until late December. However, the Board can expedite the process as it sees fit.
SugarHouse Sportsbook in NJ
SugarHouse NJ mobile sports betting app was only up and running for eight days in August. However, it generated $103,324 in revenue during that time. Plus, the sportsbook reported more in-game wagering than any other New Jersey sports betting app over that time period.
Rush Street Interactive COO Mattias Stetz says the sports betting numbers are growing each week. He expects that trend to continue.
For now, he said the NJ mobile sportsbook’s focus is on giving players the best possible user experience through innovation and constant product improvement.
SugarHouse is the only casino inside Philadelphia city limits. However, Greenwood Gaming and partner Cordish Companies are building a second Philadelphia casino in South Philadelphia’s sports stadium district. The plan is to open Stadium Casino in 2020.