Caesars Casino recently doubled down on a partnership with PlayAGS, Inc., a top global casino game supplier, to bring more than 30 new slot titles to players.
The Caesars PA platform just expanded its game library, giving Pennsylvania online casino players even more exciting options at their fingertips.
New games needed to bolster Caesars PA market share
These games will only be available to players in Pennsylvania and New Jersey for now. AGS Senior Vice President and GM of Interactive, Gary Hardy, said in a press release that new markets would follow in the coming months, adding:
“We are absolutely delighted to have the opportunity to deepen our relationship with Caesars, one of the world’s most high-profile casino brands. Our growing portfolio of player-favorite game themes and track record of delivering consistent game performance should only help to further cement Caesars’ position as a leading operator in the North American RMG market.”
In joining forces with Caesars, AGS expands its authority within the industry. Meanwhile, Caesars looks to grow its footprint within the ultra-competitive PA online casino market.
Caesars expects big results from the expanded partnership
The press release refers to the new AGS titles as “high-performing” games that will “turbocharge the operator’s online real-money gaming (“RMG”) operations.”
AGS’ interactive game library includes online versions of their proven land-based slots, like Capital Gains, Rakin’ Bacon!, Golden Wins Deluxe and Tiger Lord.
Caesars Digital Senior Vice President of iGaming, Mathew Sunderland, said AGS’ track record shows promise for the new games at Caesars.
“AGS games are an exciting addition to our collection of online casino games. We anticipate this new content to be popular among our players given its successful track record for performing well both online and in brick-and-mortar casinos.”
As the partnership expands, players in Pennsylvania can look forward to more AGS games throughout the year.
Caesars is a big name nationally, but a relatively small player in PA
Caesars Casino is partnered with licensee Harrah’s Philadelphia for its PA online casino. Harrah’s ranked sixth of 10 in Gross Gaming Revenue (GGR) in 2022 with $44.2 million.
However, the Pennsylvania Gaming Control Board (PGCB) does not breakdown individual casino operator revenue figures from each licensee. Several licensees have three-to-five casino operators under their umbrellas, meaning Caesars is not necessarily in the bottom half of the state’s casino operators.
Lifetime, Caesars has generated $81 million in GGR since launching in March 2020, seventh out of 10 in the standings. It was the ninth online casino to open, eight months after the first casinos went live in July 2019. Its overall GGR represents 2.2% of Pennsylvania’s $3.72 billion in lifetime online casino revenue.
In 2022, Caesars represented nearly 2.5% of Pennsylvania’s total $1.67 billion in online casino GGR. It had a 2.2% market share in 2021, meaning it gained 0.3% of the total year-over-year.
Caesars Casino growth is a good bet in a thriving PA market
While Caesars grew slightly in 2022, the top three licensees increased their market share by 8%. Caesars is among the biggest names in the industry, but it needs to keep making moves if it wants to keep up with the likes of BetMGM, FanDuel and DraftKings.
Caesars recorded the following GGR in each of its first three years, showing significant growth in that time:
- 2020: $8.4 million
- 2021: $28.5 million
- 2022: $44.2 million
There’s still room for growth in Pennsylvania’s online casino market that just posted record yearly revenue numbers again. If Caesars can continue its upward trend over the next several years, it’ll have a nice slice of the pie.
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